There are
various styles in customer service. Sales techniques can range from subtle or
soft-sell to more direct or hard-sell, depending on the type of product or
service being offered.
Hard selling is
more common in selling real estate, cars, furniture, major appliances,
insurance, and financial services because these products and services are
usually sold on a commission basis. In most retail stores, however, you will
encounter soft selling.
Task 1:
Listen to these two sales dialogues. Answer the following questions.
1. How are the two sales styles different?
2. What hard-sell techniques does the
salesperson use in the first dialogue?
3. What constitutes soft selling in the
second dialogue?
Task 2:
Click on this link and record your answer.
Think of one time when you have been in a
situation, either as a customer or as a seller, and record which sales style
was it? What was being sold? Describe how the seller tried to convince you to
make a purchase. How did you respond to it?
Editing checklist correction:
1.
PREP (Preposition)
Task 3:
Guess the meaning of the following expressions:
Word/expression
|
Meaning
|
Sentence
|
Giveaway
|
||
That sounds too good to be true
|
||
I’m not sure I’m comfortable with that
|
||
I don’t know. That’s kind of soon
|
||
Take advantage of
|
||
This is a limited offer
|
||
a passion for hockey
|
||
Hockey gear
|
Editing checklist correction:
Many
job hunters listened to the presentation. The speaker covered many careers: IT,
engineering, and nursing. At noon most of them had fallen asleep or gone home.
2.
SVA (Subject-Verb Agreement)
One
of the speakers mentioned starting a new business instead of a career.
The
rest of them, for one reason or another, were not able to even get an audience.
3.
CS (Comma Splice)
Most
people should practise interviewing skills. They should not think only about
the resume; if everyone can only write well, who will do the jobs that require
speaking?
4.
FRAG (Fragment)
Even
though she thinks job fairs are useful, Thelma still stayed home,
because
she thought it was more important to update her blog.
Thelma
is not a very outgoing person, and she is also not very fluent in French.
5.
RUN-ON SENTENCE
When
she arrived at the career fair, she was shocked that she could not find her
resume. So, Thelma quickly took one from a stack at one of the booths;
unfortunately, someone saw her do it, and she was ushered out of the hall by
security in a hurry.
6.
TENSE
Before
I find a job, I must attend as many JSWs as I can.
Sorry,
Mr. Thiru, I will not come to the interview tomorrow. I will be back to Brunei.
After
all her hard work, most of Thelma's resumes contain comma splices.
7.
PERIODS/COMMAS/CAPS/SPACES
Resumes
are difficult. Some of themare functional, andothers are chronological. I
have seen some that are a hybrid of both; what about yours?
8.
PROPER NOUNS
In
our career fair, you will find booths by TTC, Toronto Fire Service, Rogers, TD
Canada Trust, MicroSkills, and Wal-Mart.
9.
SPELLING
The position requires travelling to different
places, such as USA and England. Candidates should know how to present PowerPoint
presentation, write a resume, and speak two languages at least.
No comments:
Post a Comment